Not advertising.
Infrastructure.
An ad stops working the moment the budget stops. What we build — domain authority, citations, map pack positions — is permanent. It does not disappear. It compounds.
The difference matters because it changes what you are buying. You are not renting visibility. You are building an asset.
Why most restaurant
SEO doesn't work.
Most agencies approach local SEO the way they approach advertising — get it live fast, show results quickly, move on. The problem is that local search authority does not work that way. It is not a campaign. It is construction.
Skipping the foundation to get to the results is like opening a restaurant without building the kitchen. You can take bookings, but you cannot deliver on them. The work below is sequenced the way it is because each layer depends on the one beneath it. There is no shortcut to the end.
When this work is done correctly, it does something advertising cannot: it gets stronger every month, with or without a budget increase. The domain authority earned in month one still functions in month fifteen. The citations filed in the first campaign still feed Google's trust signals two years later.
Three phases.
One deliberate
sequence.
Each phase must complete before the next can hold. This sequence is required for results that hold.
The timeline below is drawn from multiple verified engagements across premium restaurants in Dublin. The phases, the work, and the signals are validated across those records and are transferable to similar venues internationally.
Right now, Google may be finding four different versions of your address across the web — and quietly distrusting all of them. Before any ranking can hold, that inconsistency has to be resolved. This phase fixes the data layer that everything else depends on.
With the foundation solid, your domain authority begins pulling ahead of the competitive set. This is the phase where the map pack opens up — the three results that capture the majority of local search clicks. Once you're in it, you're visible to people who have never heard of you and are searching right now.
This is where the infrastructure compounds. Positions held at month 10 are stronger at month 15, and the gap between you and the market widens every month competitors stand still. You stop competing on the same terms as everyone else because you no longer need to.
Every layer
depends on the
one beneath it.
This is the part most agencies get wrong. They move straight to link building without citation consistency. They target map pack positions before domain authority exists to support them. The positions appear briefly, then collapse — because the foundation was never there.
You cannot shortcut to the end. What you can do is build each layer correctly the first time, so the layer above it has something to stand on. The timeline is not slow. It is the right order.
What the monthly
retainer actually does.
Positions stop holding themselves the moment active management stops. The retainer is not maintenance for its own sake — it is the ongoing work that keeps the infrastructure ahead of competitors who are also building, every month.
Discussed on the first call.
No setup fees. No lock-in contracts. Month-to-month from day one. The infrastructure built is yours — domain authority, citations, and positions do not revert if the engagement ends.
Infrastructure is
the input.
These are the outputs.
The numbers below come from multiple verified engagement records across premium restaurants. They are not projections or estimates. Every figure is platform-verified from OpenTable, Google Business Profile, and Moz.
Nine case studies on the Proof page document the full picture from nine different angles — competitive positions, market benchmarks, financial returns, before-and-after infrastructure, and guest discovery pipelines.
See where your
restaurant stands
before anything else.
Before any conversation about working together, we audit your current domain authority, citation score, and map pack coverage. You leave knowing exactly what the gap looks like — and what it would take to close it.
15-minute call. No pitch. No commitment.